Over the course of several years, we have conducted numerous photoshoots for the BJ Ball group, with our photographs featured in their quarterly magazine for the past three years. Our objective was to capture the innovative work being carried out by businesses in the paper industry across New Zealand. Our team was tasked with seeking out and capturing the essence of these companies as they pursued their passions in the field. From creative and cutting-edge manufacturing processes to the day-to-day operations of the industry, our images showcased the dynamic nature of this thriving sector. Through our lens, we were able to bring the stories of these businesses to life, providing a glimpse into the exciting world of paper production.